This served as the benchmark of success for the TikTok brand. The Douyin app is still very much functional, though, but can only be found in China.Īround August 2018, with all Musical.ly users and their accounts moved to the TikTok platform.
The goal was to accommodate the foreign market, especially the United States. In 2017, the Chinese company ByteDance, owners of the popular short video sharing app "Douyin," purchased another video-sharing app - Musical.ly. However, it is important to note that TikTok already had a consistent growth rate since its launch - even without advertorials. This update is expected to bring about an influx of brands and new users globally. It has introduced advertorials into its app. TikTok usage is on the rise and is showing no signs of slowing down! Еspecially considering that TikTok only came into existence in mid-2018.īut let’s dive deeper: TikTok General Statistics and Facts The TikTok facts mentioned above are staggering! 90% of TikTok users visit the app more than once each day.Over 50% of US TikTok users are aged 18 to 34.In 2020, TikTok was the app with the most downloads globally.More than 1 billion videos get viewed each day on TikTok.TikTok users span across 155 countries worldwide.TikTok was installed 2.6 billion times.TikTok has 689 million monthly active users.Its primary function is to enable users to create short lip-syncing videos and complete viral challenges.īelow are some fascinating TikTok stats to help you understand how important this app is becoming. Mostly populated by teenagers, the TikTok app is now used across all age brackets. TikTok statistics, just as Shakira’s hips, don’t lie. Have you ever wondered what - pardon my French - the hell?ĭouyin and Musical.ly merged in 2018 to give birth to one of the most sought after apps. Have you noticed that there’s an increase of people doing weird dance moves in public? Usually with someone filming them?
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